User research User flow Branding Wire framing User interface Prototyping
ROLE
[Project owner]
Starting point
“I always have some level of concerning about climate crisis, but to start taking action is hard, hard to research, overwhelmed with informations and lack of encouragement.”
Research journey
Some research material
Defining pain point
What to do? Where to start? How to do? Will my action affect anythings?
Climate crisis are topic that every people have an idea about it, but how to start taking action is hard.
Core idea
Life management assistance that encourages people to take action about the climate crisis.
prioritize people who have an environmental concern but do not know how to take the first step and next.
Art directions
Moodboard
Logo explorations
01
INSPIRATION
Using geometric shape in similar style as in application icons
EXPLORATION
Explore layout and style to recreate letter
OUTCOMES
'e' for e-mission 'Em' version for E-mission
02
INSPIRATION
use repeat elements to communicate
EXPLORATION
Explore layout and style to visualize emission from individual
OUTCOMES
Colorized version give the color to represent different categories
03
INSPIRATION
Using circle as main element mimic the geometric shape using in the app
EXPLORATION
Explore layout and style to visualize emission
OUTCOMES
Using arrangement to play with the word emission